Making Ideas Accessible

#1 Mistake Why Employee Training Doesn’t Stick

employee trainingThis is the second in a series of articles on managing or leading a team.

Over $70 billion is spent each year on corporate employee training. Think of all the internal company training that may not even be included in this number. And yet the majority of training efforts do not return the results expected. Ever stop and wonder why?

As I work with companies to improve their training processes, I believe that lack of preparation for the training is affecting the long term success of their investment. Too often companies just dive right into training and if the employees are not ready to receive the information, time is wasted and frustration is bound to show up later for both the teacher and the student.

So what do I mean to properly prepare for training?

These questions need to be addresses before training begins:

What was the reason that this employee training was scheduled to happen?

Leaders need to understand why training is happening. What event triggered the need? Is this going to address a large change in structure or process? Is this session a part of a larger initiative? Was it triggered by a specific event like a missed goal or poor customer reaction?

There are many reasons why training is needed. One has to understand why the training is happening so one is ready to answer the following question.

What behavior are you expecting to change?

All good training focuses on actionable behavior. Actions not theory. Tasks not ideas.  If training is to make a change in results there needs to be clearly explained behaviors that will generate the results. For example if the company is looking for more sales, and management feels more calls will create more opportunities, this has to be clearly explained to the team.

What is the expected outcome?

This applies to both specific measurements and also time frame for results to happen. The more one can prepare the team ahead of time with what results are expected, (in specifics) as well as when the results are expected then everyone is clear and can adjust their actions to meet this schedule.

Is your team aware of the training and what is expected?

Now in many cases, there may be weekly internal trainings and one may think these questions do not apply. They do. Every time there is a training session it should be clear to the team what will be covered, how long the training will be and what they are expected to bring with them. By making sure this happens, it will save time during the training and also have your team ready to receive the information.

 

Bonus Tip:

Prepare a handout with bullet points listing key takeaways for each participant to be given out BEFORE training begins. What this will ensure is that your team can read over what the training will involve and be able to focus on what is being said versus jotting down notes trying to keep up. Their notes can be added to the sheet or they can highlight areas of the training that they may have questions on.

Without addressing these questions ahead of time you will run the risk of providing inefficient employee training. With the proper preparation you can maximize your time and then you can easily monitor results and create long terms success.

 

If you liked this article please share it. If I can ever be of service, or you would like me to review anything for you, please reach out to me on Twitter @glennpasch or on LinkedIn.

Glenn Pasch is the current CEO of PCG Digital Marketing as well as a father, husband, writer and part of the National Speaker Association. 

Why Do You Want to be Part of Management?

management

Back from a brief vacation and ready to dive back in. This will be the first of a series of articles discussing leading or managing a team. I have been preparing new management training courses for our PCG Learning Center on this topic and thought … [Continue reading]

Band-Aids Don’t Fix Broken Processes

broken processes

When I was looking to improve my golf game (I could hack my way around the course but it was ugly) my coach asked me what my end goal was. Did I want him to provide a Band-Aid for my game or did I really want to learn how to play golf. I asked him … [Continue reading]

Is Your Website Content The Wikipedia for Your Industry?

website content

I was listening to my good friend Michael Cirillo and Robert Wiseman’s podcast, The Dealer Playbook the other day. The topic was content marketing and their guest on Episode #49 was Marcus Sheridan who spoke about how a business’s website content … [Continue reading]

4 Reasons Why Focusing on Competition Kills Business

defeating competition

Too often I hear business leaders bemoan their competition. Their competition is the reason they are losing market share. Their competition is the reason they cannot attract customers. Their competition is this or that and on and on it goes I am … [Continue reading]

How 10-Year-Old Pitchers Can Help Train Your Team

training

My son’s baseball team was having trouble getting the ball over the plate when they pitched. The coach asked me to see if I could help. When I asked the kids what their job was, they said, “To strike out the batters”. I asked them if the coach … [Continue reading]

“Is That What You Meant?”: Why Communication Skills Stink

communication skills

I will preface this article with a confession. I was as guilty of poor communication skills as the next leader. I have improved immensely over time with a lot of focus and gentle “reminders” from my teams, so if you are to be successful, you need to … [Continue reading]

Three Interview Tips I Wish Schools Taught

interview tips

It is very humbling for me, when I realize that others appreciate my writing. I recently had the father of a teammate from my son’s baseball team mention that he likes my blogs and recently read the article, on interview tips.  “Did My Potential … [Continue reading]

The Myth of Time Management

time management

I went to Amazon and typed in “Time Management” under books and this came up. 135,890 results for Books : "time management"   Really? Over 135K books on this subject yet many folks still complain that they have too little time to get things … [Continue reading]

Cut The Digital Marketing BullS**t

digital marketing

For those who may know me, I am a pretty easygoing person. Very rarely do I get caught up in the drama of the digital marketing industry.  My main focus in on delivering value to my customers. But over the last few weeks, I have been astounded at the … [Continue reading]