by Glenn Pasch | Mar 5, 2015 | Business Strategy, Leadership Training, Sales
I had a very interesting conversation with a prospective customer today. I was taken aback by a few things he said, one of which was “It sounds like you are trying to convince me not to take your services. You are selling me away from you.” I laughed because I wasn’t...
by Glenn Pasch | Oct 28, 2014 | Business Strategy, employee performance, Management Training, Sales
Are you a lead junkie? Are you addicted to testing every lead source that someone throws in front of you? Are you always asking others for that secret lead source that will solve all of your closing ratio problems? Is it time for an intervention? Is it time to stand...
by Glenn Pasch | Sep 24, 2014 | Business Strategy, digital marketing, Online Marketing, Sales
Watching a master bartender mix cocktails is a thing of beauty. Knowing the perfect blend of ingredients needed to deliver a flawless product is a skill that is envied by others. So too does the marketing manager strive for the perfect mix of budget allocations so...
by Glenn Pasch | Jan 10, 2014 | Business Strategy, Customer Service, Sales
Let me set the stage. I was heading back from a vacation in Puerto Rico and I arrived at the US Air terminal to go home. Now this was the day after a big holiday in PR as well as on the tail end of the winter freeze in the US so many flights had been cancelled. My...
by Glenn Pasch | Nov 21, 2013 | Business Strategy, Management Training, Sales, Training
Let’s keep it simple from the start; whatever you would say to a customer if they were in front of you is what you say online. There. Done. Period. I can stop writing now. But in reality, I can’t because for some reason businesses like to think online communication is...
by Glenn Pasch | Aug 16, 2012 | Customer Service Training, Leadership Training, Management Training, Sales
I had an interesting conversation this week in regards to customer service, which then led to a big impression from an offhand comment. I was participating in an interview for a podcast for an automotive magazine focusing on customer service. One of the question asked...
