by Glenn Pasch | Sep 20, 2016 | Customer Service, Management Training, Reputation Management
With all of the new changes that Google has made recently in their Google My Business Knowledge Graph listing, Reputation Management is more important than ever. Last week we noticed that Google was aggregating reviews from around the web into a...
by Glenn Pasch | Dec 1, 2015 | automotive customer service, Business Strategy, Customer Service, internet reputation management, Reputation Management
Recently in a class I was teaching at Northwood University, some students asked why some dealership websites didn’t show more of their customer reviews if they are so important? “It seems like they are hiding their reviews instead of showing them off.” I could not...
by Glenn Pasch | Nov 19, 2014 | Business Strategy, digital marketing, Reputation Management, reputation marketing
Reputation management is the new outsourced service for businesses. There is a new cottage industry of vendors that have risen up to say that they will handle your reputation. Maybe they have called you to say that you do not have to worry, they will watch what others...
by Glenn Pasch | Jan 29, 2014 | Business Strategy, Customer Service Training, Online Marketing, Reputation Management
All of us who are of a certain age have ordered products from the back of the comic books and thought they were the best things ever. Remember the seahorses you could grow, the bulging eyeglasses or even the Charles Atlas ads promising great results? We got the box,...
by Glenn Pasch | Nov 26, 2013 | Business Strategy, Online Marketing, Reputation Management, reputation marketing
This is a continuing series of articles on the importance of Reputation Management as well as Marketing for businesses. With the announcement on 11/26/13 from Google that it had redesigned it’s Review Monitoring System for its Places for Business Dashboard...
by Glenn Pasch | Nov 4, 2013 | Business Strategy, internet reputation management, Online Marketing, Reputation Management, reputation marketing
Reputation management is a very passive activity for most business leaders. In many cases, businesses outsource this important task to a third party who will monitor review sites and alert you if something is said negatively about your company or respond on your...
