by Glenn Pasch | Aug 1, 2012 | Automotive SEO, Customer Service Training, Management Training, Social Media
I have watched some debates online about the potential importance of a Klout score or other social influencer scores in the future. For those of you who do not know, Klout is a scoring system used to grade your “influence” online. My concern is that with any of these...
by Glenn Pasch | Jul 12, 2012 | Customer Service Training, Management Training Program, performance consultant
It is a sad state of affairs, but consumers are getting used to mediocre or poor service so when they see excellence, it really stands out. Businesses today have so many opportunities to differentiate themselves in their market by simply focusing on improving how they...
by Glenn Pasch | Jul 3, 2012 | Customer Service Training, internet reputation management, Management Training Program
Over the past year or so business owners have been bombarded by writers, like myself, about the importance of reputation management. The statistics are pretty clear from an article last fall on Fortune3.com Website magazine reports, “The study, taken by Cone Inc.,...
by Glenn Pasch | Jun 28, 2012 | Customer Service Training, Management Training Program, Social Media
I attend a lot of digital marketing conferences during the year and I cannot tell you how many companies have risen up in the last year or two offering services to run your business’s social media. It seems almost a paradox to me. Social media is about...
by Glenn Pasch | Jun 19, 2012 | Customer Service Training, Management Training Program, Social Media
BUZZ. My phone rattles in my pocket. I look at it to read the new tweet that hit. “Better respond to that.”. Then I remember that I am not sure the last time I was on Facebook to let everyone know about my weekend. Next the snowball begins in my brain…I have not been...
by Glenn Pasch | Jun 13, 2012 | Automotive SEO, Customer Service Training, Management Training
I was struck by the simplicity of a sign in a hospital cafeteria the other day that said, “You asked, we listened. Here are changes to our menu based on the spring survey. Keep your feedback coming.” I loved that. The climate has shifted over the past two years where...
