by Glenn Pasch | Jun 4, 2013 | Business Strategy, Leadership Training, Management Training, Retention
When success brings about headhunters who are eager to poach your top employees, how do you handle that transition? The knee jerk reaction could be to “go emotional” on them. Throw them out immediately, remove any semblance of their work or association with your...
by Glenn Pasch | May 29, 2013 | Business Strategy, digital marketing, internet reputation management, Online Marketing
All businesses need to take a moment to become aware of a trend happening right under their noses. We are heading back to a “local“ sense of doing business and although you have heard that catch phrase from pundits, it is real and let me explain what I mean. My...
by Glenn Pasch | May 22, 2013 | Business Strategy, digital marketing, Leadership Training
Right now, hundreds of consumers are looking for the product or service you provide in your area. These same people are having a hard time choosing because what they are finding online are: • Confusing marketing messages • Similar marketing messages • Catchy tag lines...
by Glenn Pasch | May 8, 2013 | Business Strategy, Management Training, Training
This past weekend I was honored to attend a friend’s wedding and in listening to the couple’s story on how they met you could feel that the room was inspired by their happiness. For myself, who is a little further down the path of marriage, it reminded me of the...
by Glenn Pasch | May 1, 2013 | Business Strategy, Customer Service, digital marketing, Online Marketing
Many of us may remember the famous campaign message Bill Clinton used. “It is the economy, stupid!” So to all of you running a business, I say, “You are the message, stupid.” We, as businesses and as people, must create our message to differentiate ourselves. One...
by Glenn Pasch | Apr 25, 2013 | Business Strategy, Leadership Development, Marketing
I recently read the autobiography of Chris Kyle, the most lethal sniper in US military history. What struck me was his description of the different weapons and what they were used for. Each weapon had a different purpose for its use. It struck me that many companies...