Businesses: Forget the Past at Your Own Peril

by Glenn Pasch | Dec 9, 2013 | Business Strategy, Leadership Training, Online Marketing

It seems like an odd concept, but as we move towards better efficiency with technology and the web, some seem to forget how to run their businesses. It seems as though they are looking for a quick solution to this new age of technology or- even more defeating- that...

For Many Another Year of Failure and a Key to Success

by Glenn Pasch | Dec 3, 2013 | Business Strategy, Leadership Development, Management Training

I can see it now: In the coming weeks, the Internet will be flooded with “5 Steps to Set Your 2014 in Order,” “Check Your Goals from 2013 to Springboard into 2014,” and a myriad of other titles to grab your eye. But what I want to speak about is not an end-of-year...

With Google Leading the Charge, Reviews are More Important

by Glenn Pasch | Nov 26, 2013 | Business Strategy, Online Marketing, Reputation Management, reputation marketing

This is a continuing series of articles on the importance of Reputation Management as well as Marketing for businesses. With the announcement on 11/26/13 from Google that it had redesigned it’s Review Monitoring System for its Places for Business Dashboard...

Overcomplicate Online Communication at Your Own Peril

by Glenn Pasch | Nov 21, 2013 | Business Strategy, Management Training, Sales, Training

Let’s keep it simple from the start; whatever you would say to a customer if they were in front of you is what you say online. There. Done. Period. I can stop writing now. But in reality, I can’t because for some reason businesses like to think online communication is...

If a Head Coach Trained Like You They Would be FIRED!!

by Glenn Pasch | Nov 14, 2013 | Business Strategy, performance improvement, Training

Let’s paint a picture: You pay good money to go watch your favorite sports team, but when they begin to play they are horrible. Their execution is sporadic and sloppy. They seem to have a lackadaisical attitude and an I-did-my-part mentality. And the coach is nowhere...

Why Your Company’s Reputation Is Not Being Shared Correctly

by Glenn Pasch | Nov 4, 2013 | Business Strategy, internet reputation management, Online Marketing, Reputation Management, reputation marketing

Reputation management is a very passive activity for most business leaders. In many cases, businesses outsource this important task to a third party who will monitor review sites and alert you if something is said negatively about your company or respond on your...